Sunday, April 21, 2013

iPhone Utilities Everyone Must Have


It's easy to say that one of the best aspects of the Apple iPhone is the fact that you can personalize your iPhone based on your own personality.  True customization of applications is one of the greatest reasons why so many individuals are flocking to the iPhone.  However, it is with the near daily introductions of new applications that makes the iPhone so amazing.  If you are known for getting your point across, and not being afraid to say what is on your mind, than you will love the Marq application for the iPhone.

This application is low-tech, however, it promises to get your message across to anyone you want to.  The reason why this application is called Marq is because it simulates a marquee-style.  How this application works is by you typing in any message that you want, and then it is displayed in a powerful marquee-style method, which scrolls across your iPhone screen.

This is a great way to get your thoughts heard, and you can do so in a unique way.  You are given the ability to change the speed of the text, the colors as well as the message field.  The Marq application is a fun addition to any iPhone.  However, there are other iPhone applications that serve a more practical purpose.  One of these applications is the iRibbit, which is literally like having eBay on your cell phone.  This amazing application allows you to not only view items that are up for bit, but they let you actually bid on items as well.  If you are an avid eBayer, than you must have this application for your iPhone.

Many people are worried about using these type of applications for placing bids on eBay, especially if you eBay for a living.  However, this application won first place in the eBay International Widget Contest.  So, you can bid in confidence that you are getting the upmost in security, stability and simplicity.  Whether you just want to look for items to purchase, or if you want to run your entire eBay store through your cell phone, you can do so with this application.

Another great feature about this application is the fact that you can also manage your watch list, by adding and removing items.  This is a great application to have if you are not always able to be by your computer, but you want to make sure you don't miss out on the latest Nintendo Wii auction.

Applications are a great way to customize your iPhone, as well as create a unique and powerful way to communicate with the world around you.  Whether you want to have an application that is silly and does nothing more than provide you and your friends with entertainment, or if you have a more serious purpose for these applications, such as running your eBay store.  No matter why you need an application, or what type of application, you can find practically any widget for your specific needs.  And it is this that makes the iPhone such an incredible tool in communication and productivity.

Best Editing Software For Your Web Videos


Let's say that you just got back home from an amazing day of filming for your web video.  You are certain that the video will gain you massive amounts of attention and traffic to your website; however, as you sit down at your computer you realize that you are missing something very important - editing software.  You can have the greatest camcorder in the world, however, if you do not have sufficient editing software, than your web video will look unprofessional and unappealing.  Editing software is extremely important for anyone who wants to make web videos, because this is how your video is actually put together.

There are literally hundreds of different types of video editing software available for you to choose from, however, the results you will have greatly depend on the type of editing software you use.  While many editing systems boast that they will give you amazing results, when you are a first-time web video filmmaker, you will need an editing software that is powerful, yet user-friendly.  And throughout the years there are several editing software companies that have proven themselves in the filmmaking field.  Perhaps the most popular editing software is Final Cut Pro.  This great software will allow you to edit your video quickly, easily and professionally.  Actually, many film industry professionals rely on Final Cut Pro to give them the high-quality results they require.

You can get these same types of results from Final Cut Pro, even if you are filming with an average grade digital camcorder.  This is because within the Final Cut Pro system, you can add filters and effects that will create a web video that looks as if it was made by top Hollywood filmmakers.  There has really never been an editing software that is so complete, and yet, so easy to use.  Actually, Final Cut Pro has won the coveted Emmy award for its wonderful additions to the film making world.  Imagine what your web video will look like after you have edited it with this wonderful software?

Another great film editing software is the Windows Movie Maker.  If you have a recent computer that runs on the Windows operating system, than you will most likely have Windows Movie Maker already installed onto your computer.  While this isn't the most comprehensive and professional editing software, it will still provide you with ample resources to compile a very professional and appealing web video.

It is true that the quality of your web video greatly depends on the camera you use, however, it also depends on the exact type of film editing software that you use.  Even if you can't afford the highest-grade editing software, there are still many great, and free, editing software suites that you can use, all of which will give you results that you'll be proud to show off.

Money making link.

Tuesday, April 2, 2013

Hit the target: Target your advertising to make it pay off

This article was originally written for people advertising martial arts schools. The principles of targeting are the same no matter what you are advertising. 


How well you target your advertising will determine your advertising success. Targeting means you put your ad in front of the people most likely to respond to it. It also means that you tailor your ad to that audience, so they are more likely to respond.

The first thing you need to do is to figure out who your audience is. If you are trying to sell your kids program you want to target parents. If your ad is for daytime classes you might target stay at home moms. Think about what you want your ad to do and the audience most likely to make it happen.
Make sure your targeted audience has the money to take advantage of your offer. Sending out a direct mail ad for $2000 weekend seminar in a town where biggest employer just laid everybody off is probably not going to work.

Try drawing up a profile of someone in your typical demographic. It might be a list of characteristics like this: Unmarried male age 25-40, college educated, income over $35,000 per year.

How does this information help you?
The first way this helps you is that it tells you where to place your ad. Going by this demographic profile I might place a print ad in the sports section of the local newspaper. I might also put flyers in health food stores, gyms, and other establishments. I could also predict what radio and TV shows my demographic is likely to watch.

The next way this helps me is that it helps me write my ad. With this demographic I may decide to present my martial arts classes as a powerful, intellectually stimulating, and health promoting experience. I am guessing that these are things my demographic might be interested in.

It will also help me with the design of my ad. I do want my ad to stand out, but I will look at other ads targeted to this demographic and see what other advertisers use to appeal to my audience.

If I were targeting young women (who are sadly underrepresented in the martial arts) I would definitely use a picture of a woman or women in my ad. Martial arts can sometimes be perceived as a boy's game – so, to attract women you have to show that your school is also appealing to women. I might even have glowing testimonials from several of your female students.

Severe WARNING: I do not use fear to advertise my self defense or martial arts classes. I once read an ad - printed in red, which talked about how women who didn't sign up for a self defense class might be the victim of sexual assault. I not only find this in really bad taste, but it's a terrible advertising idea.

Your ads should only be about positive things or people will start to associate being scared with your school. This is an important concept when it comes to "branding". People should associate feeling empowered with your school.

To fill your kids' classes with vibrant energetic youth, you want to attract parents who want the best for their kids. Your ad should make parents feel like they are really doing right by their kids by signing them up. Tell them how your young students get better grades, have more self-discipline, and wind up happier kids with lots of friends who are into healthy activities.

Google Adsense has taken the world by storm.

Now the small guy can get a slice of big profits. But exactly how should one go about generating revenue from it? This article is designed to help you to decide what sort of web-page to make – one that will realize the largest profits.

First you should pick a theme where there is at least some competition. That is to say, if you choose a family history web page, you may only get genealogy ads in your Adsense boxes. These may be very low paying ads and hardly worth your while. Before building a web page you should check and see how much people are paying for a certain type of ad. To that end – PC Bidbrowser will give you an idea how much advertisers are paying at Overture, and you can extrapolate or take an educated guess at Adsense.

But is finding the highest paying keyword the best way to build a page around? Consider the point that there may be so much competition that your web-page may never see the light of day. If no-one ever reads your site, you have no clicks, hence no revenue. No, the money-making truth lies somewhere in the middle. You need a topic that has low enough competition that people will actually find it on search engines, but also high enough competition that you will receive some cash from advertisers.

A neat program called ‘keyword sleuth’ allows you to find alternate keywords that are still highly searched yet low in competition. Other programs do similar functions.

Find 6 or so topics that you find a nice balance between competition and reward. Now how do you build a web-page that will give some new slant on the topic?

Does your web-page really need to be unique? Perhaps you could write an interesting page or two about the subject along with some links. For instance, perhaps you want to write a site on stock market trading. If you’ve ever been in the stock market you could write a real life trading experience. Make it exciting, while keeping it truthful. What led you to invest? What stocks did you trade and why? Did you make money or lose some? Do you have any advice to give to new investors? Could you find a couple of links for free screeners or some other tool that would be useful? Did you employ any special techniques – humorous or not?

You see, it doesn’t have to be about making millions with your trading system, it can be a funny life experience which we all can learn from.

Thanks for reading and I hope you start your profitable business soon.

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